The current generation is more into advanced media intervention as they have understood the importance of being updated in today’s world. WhatsApp, FaceBook, and Instagram are the three top online platforms that are used by people. It basically helps them to be in contact with people, and share ideas, thoughts, and pictures through which they can cherish their memories. Youtube is also the most popular medium that has garnered the attention of the people. It is mainly about creating and posting videos that will be watched by billions of people around the world.
Before, Youtube was more into the length of the video. People were given the freedom to shoot videos for any number of hours and post it for free. None had even imagined that it will become a major income source for those who are more into content-based videos. Through ads and sponsorships, the platform is able to create more opportunities which helps people in turn. Now, the platform has come up with shorts, which allows people to shoot short videos, and publish them for the world to see and TheSoul Publishing is the highest performing short video to date.
What is it about?
- Youtube always wanted to surpass TikTok which came as a big threat to the platform.
- That is when they introduced YouTube Shorts, an avenue that lets people make whatever they want within a few seconds.
- When we think about any video or song, we immediately take the help of Youtube and that is the success of the platform.
- Considering the overall Statistics, TheSoul Publishing is at the top of short video views.
Why is it popular?
Let us ask you a question, why do you think you opened youtube? People do not always watch useful videos, there are also fun and comic videos that will make them feel better. The simplicity of the platform is what drives people back to them. Basically, there is no complicated process involved to upload a video. You only need to do some basic checks and you will be good to go. These platforms make full utilization of content creators who use their talent and skill to make different videos every single day. You can find tutorial videos of almost all the products, unboxing videos, product reviews, gaming channels, and much more.
Now, the trajectory of the firm is upwards, which is exciting to see but the real growth is in the way they are bringing innovation through their products. Through this platform, several content creators can make their dream come true, use their creative expression to reach a wider audience and build their fan base and move towards success in their business.