Natural hair and beauty products of Sundial Brands catch the attention of many people worldwide and increase their eagerness to buy and use the suitable products. You can research the main attractions of the Sundial Brands and make a good decision to pick and order the cheap and first-class product as per your requirements. Richelieu Dennis co-founded this popular business in the early 1990s with an aim to make cheap and high-quality natural and beauty products. Dennis used his grandmother’s homebrewed recipes for creating the first products of the Sundial Brands originally from Liberia. He sold such products on the Harlem streets. However, his company oversees three brands namely Madam C.J Walker Beauty Culture, SheaMoisture, and Nubian Heritage.
A reliable business in the nation
In September 2015, he had an estimated worth of $700 million especially when Bain Capital successfully acquired a minority stake. Richelieu Dennis successfully engineered viral #BreakTheWalls campaign of the SheaMoisture and such campaign called out drug stores for the purpose of segregating the overall beauty products for both white and ethnic consumers in the nation. He believes that the brands of Sundial become household names as the United States of America become more diverse and the majority of buyers expect a lot about the natural ingredients in the skin and hair care products.
Many people wish to know the net worth of Richelieu Dennis today. Dennis is estimated to have a net worth of approximately $400 million as of October 2021. He gets salary from Unilever. This is because he is one of their brand Chief Executive Officers. There are many chances for increasing the net worth of Dennis in the upcoming days. The net worth of Dennis has grown maximum level with the ever-increasing expansion of the Sundial Brands in African countries. Though Unilever bought the Sundial Brands, Dennis retains his CEO position in this company.